YOATS is a signature blend of low fat yoghurt and organic oats that’s packed with real fruit and agave nectar.
work /
packaging design
bfg worked with YOATS to design a new concept range of flavours for a famous Australian airline using unique Australian botanicals.
The objective of the packaging was to reflect the wholesome quality YOATS is known for, whilst conjuring feelings of nostalgia.
point of sale
As part of YOATS regular range, bfg designed a suite of shelf wobblers to drive impulse purchases, leveraging the introduction of the new 5 Star Health Rating System.
apparel design
To complete the point of sale marketing efforts bfg created bright eye-catching t-shirt designs for product sampling staff to wear in-store.
