YOATS is a signature blend of low fat yoghurt and organic oats that’s packed with real fruit and agave nectar.
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YOATS is a signature blend of low fat yoghurt and organic oats that’s packed with real fruit and agave nectar.
work /
bfg worked with YOATS to design a new concept range of flavours for a famous Australian airline using unique Australian botanicals.
The objective of the packaging was to reflect the wholesome quality YOATS is known for, whilst conjuring feelings of nostalgia.
As part of YOATS regular range, bfg designed a suite of shelf wobblers to drive impulse purchases, leveraging the introduction of the new 5 Star Health Rating System.
To complete the point of sale marketing efforts bfg created bright eye-catching t-shirt designs for product sampling staff to wear in-store.